Archive for September 26th, 2007
Wednesday, September 26th, 2007
37Signals had an interesting post about phantom buyers (you know the kind; they say, "I'll buy it if ..."). I think it's a smart strategy to pre-plan your product roadmap carefully enough that you can respond quickly to these people with your own conditional offer: IF you'll buy it, I ...
Posted in Buyer Behavior | No Comments »
Wednesday, September 26th, 2007
One of the most common problems I see on SMB carts is a lack of comfort food - and I don't mean macaroni and cheese. Is it obvious to your customers how they can contact you? Are email, fax and phone information clearly posted at each step of your checkout ...
Posted in Communication | No Comments »
Wednesday, September 26th, 2007
Stories like this always astonish me because I find web video annoying. I would love to get a demographic breakdown of who's watching web marketing material - is it only young people?
Posted in Cart Features | No Comments »
