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WalMart to customers: hold all calls

Wednesday, September 26, 2007 – 12:41 pm

One of the most common problems I see on SMB carts is a lack of comfort food - and I don’t mean macaroni and cheese.   Is it obvious to your customers how they can contact you?   Are email, fax and phone information clearly posted at each step of your checkout process?    This is a major trust-building step you can easily take.

WalMart can afford to have this attitude.   You can’t.

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