Ratings king Nielsen just released a new survey showing that consumers placed their highest levels of trust in other consumers. If you’re not savvy about word of mouth marketing, the guys over at WOMMA give an excellent introduction to the topic.
Tuesday, October 2, 2007
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The Sunday Times is obviously copying me; they just wrote the same story, two weeks later.
http://www.sundaytimes.lk/071014/FinancialTimes/ft308.html
Comment by cartguy — Sunday, October 14, 2007 @ 9:05 am