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Cultural trends that change business

Sunday, October 21, 2007 – 6:22 am

Here’s a great post from Nametag Guy Scott Ginsburg called “35 cultural trends that (should) change the way you do business.” My favorite? Number 18, which I thought really should have been called, “Trust is a must.” Checklist for online vendors:

  • SSL certificate not just for checkout, but for account creation and login?
  • Contact information (esp. telephone number) all during checkout?
  • Physical address at the bottom of the page?
  • Following up on emails within 24 hours?
  1. One Response to “Cultural trends that change business”

  2. Thanks for the link love!

    By HELLO, my name is Scott on Oct 22, 2007

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