Weekend Break: The Gang of Four
Saturday, November 10, 2007 – 6:01 amNo, not that Gang of Four. This gang of four.
Summer of George
Jerry Seinfeld was on NPR’s Fresh Air recently, and the interviewer asked him about the lexicalization of phrases from his TV series Seinfeld. A friend of the interviewer’s scheduled a six week break between leaving one job and beginning another, and everyone called it her “Summer of George.”
Personally, I thought the interview was gold, Jerry, gold!
Seinfeld on Marketing
The folks at ubereye wrote an e-book called Seinfeld on Marketing which you might enjoy. I particularly liked lesson 6, which argues against adding a loyalty program to an unperfected business. Fix the customer experience first, then add retention measures!
