Retail Solutions Online recently posted an interesting PDF download called 12 Lessons Learned In Driving E-Commerce Success from eFashionSolutions.com.
eFashionSolutions.com is not just another hosted e-commerce provider – they do offer a robust hosted eCommerce platform specifically focused on the fashion and entertainment industries, but they differentiate by providing marketing and online branding services. According to their Media Strategist, Carrol Van Stone,
The eFS management team collectively has over 170 years of fashion and retail industry experience, offering its clients a wealth of market knowledge to assist them in developing effective and successful online eCommerce initiatives. eFS understands its clients’ business and, thus, is able to add value to a client’s brand both on- and off-line by providing marketing creativity and intellectual resources which a client can leverage to enhance brand awareness and market penetration. With leading brands and retailers such as DKNY, Judith Leiber, Oscar de la Renta, JLo by Jennifer Lopez, XOXO, Apple Bottoms, Baby Phat, Phat Farm, Rocawear, Dereon by Beyonce, Orange County Choppers, among many others, as well as partnerships with leading pure players such as Amazon, Billboard, and Google, eFS delivers a proven global eCommerce platform tailored especially for the needs of our industry.
Although their hosted service is optional, over 95% of their clients operate that way.
Their site gives you a portal into their ideas on presentation. I was impressed by the high degree of finish in their work.
If you’re in the fashion or entertainment business, eFashionSolutions is a player you should check out!



