Invitation-only eCommerce
Friday, February 22nd, 2008Forbes had a story about gilt.com, which is an invitation-only online store. Who knew this model would work on the Internet? I think the landing page should have a gold rope. :)
Archive for February, 2008
Forbes had a story about gilt.com, which is an invitation-only online store. Who knew this model would work on the Internet? I think the landing page should have a gold rope. :)
Five signs your CRM is failing
Thursday, February 21st, 2008A great article from BNET. I thought it was particularly interesting that most of these points also apply to software developers who are forced to use sucky content management systems (Sharepoint) and sucky problem management systems (Lotus Notes).
Being Mr. Right
Wednesday, February 20th, 2008Dealing with clients who "just won't settle?" The case for settling for Mr. Good Enough might give you ideas on crafting some persuasive language. A few years ago, Professor Barry Schwartz wrote a book called The Paradox of Choice, in which he argued that people making decisions ...
Free Shipping over $x is the ultimate upselling tool
Tuesday, February 19th, 2008In case there was any doubt in your mind, read this New Yorker article on behavioral economics. According to behavioral economists, people reason that there's no visible possibility of loss if a "free" offer is accepted, because it's, well, free.
Danger - AJAX ahead!
Monday, February 18th, 2008It's one thing when Jakob Nielsen complains about AJAX. But when John C. Dvorak complains about AJAX, I'm gonna pay attention. PS: Short, shameful confession: when I first read this article, it sounded so authentic I thought it was actually written by Nielsen. In fact, it was a ...
Project Management PrepCast™
Sunday, February 17th, 2008I've been working with Cornelius Fichtner, PMP, to help him promote his new product, The Project Management PrepCast™. It's a full-featured PMP® Audio Course that covers concepts, tools and techniques you need to understand and be familiar with to take the PMP® or CAPM® certification exam. Check it out!
Big Upsell for Big Spender and Big Chooser
Saturday, February 16th, 2008Since the release of Big Spender, people have been asking for Checkout Candy functionality (display the discounts on the shopping cart page and the first page of checkout to tempt shoppers with upselling offers). Big Chooser users wanted the same thing. The wait is over. ...
Weekend break: agape, Merlin, musclemen
Saturday, February 16th, 2008Wacky product names: this is not exactly what the greek word agape means. The brand name is a bit wacky too. Merlin Mann was on Jesse Thorn's Sound of Young America and he was in fine form. Bodybuilders pluck stranded car from ditch. I love stories like this. :)
That Software Guy introduces The Sound of Young America
Friday, February 15th, 2008Here I am, introducing Jesse Thorn, "America's Radio Sweetheart," on The Sound of Young America. It's great to be an American.
Keep it SIMPLE, smart guy!
Friday, February 15th, 2008Two months to go until tax day! Here's my annual nag about tax planning for US based entrepreneurs. If you're a US entrepreneur, you should talk to your accountant/financial planner about a SIMPLE IRA. You are eligible even if you have a 401(k) plan at another job, and you ...
