The Cart Blog

Tuesday, July 15, 2008

Crowdsource like Calacanis

Filed under: News — thatsoftwareguy @ 6:29 am

Jason Calacanis has migrated from blogging to newsletter writing, where he gets to share his views and not deal with hecklers. Nice for him; not as good for me because I don’t get to read the opposing viewpoint to whatever he’s arguing.

Nevertheless, he’s not giving up on crowdsourcing. One of his first newsletter topics is “How to Generate Feedback for Your Startup.” The methods he discusses all hinge on drawing from the wisdom of crowds. Here’s one:

LinkedIn.com’s Q&A service
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Shortly after launching Mahalo I asked folks on LinkedIn’s Answers
service what they would do if they were the CEO of Mahalo. The goal
here was to get feedback, but also to create empathy and engagement
with the product.

If users can understand that we’re humans trying to build something
helpful we move from being an abstract object in their minds to
something more like colleagues. We’re all trying to make our way in
the world, no one has all the answers, and asking for help is a humble
and worthwhile action no matter who you are.

On LinkedIn folks want to connect with you and they want others to see
how smart they are. As such, the answers on LinkedIn are massively
more considered than those on Yahoo Answers.

You can read the feedback here: http://tinyurl.com/linkedinceo

I have written before that I’m a huge fan of LinkedIn’s Questions & Answers section.  It’s a great vehicle for getting input you normally wouldn’t hear and showing off your expertise.

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