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Archive for August, 2008

Better Together 2.0 Plans

Sunday, August 31st, 2008

I'm finishing up Better Together 2.0.  The feature list is different from what I initially announced: - add_cat_to_prod will be added as a supported linkage. - category id handling will not change - it will remain as is (i.e. CAT means master category); I had considered a change here but decided against ...

MailChimp API upgrades for Zen Cart users

Tuesday, August 26th, 2008

If you use my Zen Cart contributions MailChimp Newsletter Sidebox or Newsletter Discounts, please upgrade; new versions have been released that use the latest API.

Finally, the intersection of alcohol and e-commerce

Sunday, August 24th, 2008

Take a look at Buy Your Friend a Drink.  Phase II suggestion: a "lap dance" checkbox. :)

Selling with sweetness

Saturday, August 23rd, 2008

Would it even be possible to be nicer than the Jonas Brothers? The latest piece in People.com about the boys says that they select girlfriends on the basis of their niceness (smart move, btw). What if niceness was part of your PR strategy? "Do business with me ...

More threadless

Thursday, August 21st, 2008

I wrote a while back about Threadless.com.  It looks like their crowdsourcing approach and narrative-linked product line has also caught the attention of Time Magazine. We're hard-wired to be drawn to stories.   Is there an opportunity for a story in your product line?

Zen Cart Discounting by Manufacturer

Wednesday, August 20th, 2008

I have just released version 1.2.0 of both Big Chooser and Big Spender, which allow discounting by manufacturer. "MANUF" will work the same way that CAT, PROD, PRICE and MINPRICE do now. For existing Big Spender or Big Chooser customers, the upgrade price ...

Nice store you have here …

Tuesday, August 19th, 2008

... shame if something were to happen to it! Merchants are yelping about yelp.   Not surprising - this sort of service is just ripe for abuse by shakedown artists.  What's the remedy?  I think services like RatePoint, which focus on the positive and forces complainers to authenticate themselves and enter a ...

Are you nickel and diming them to death?

Monday, August 18th, 2008

Seth Godin wisely points out that the quest for margin should never precede the quest for delighted customers. Now don't get me wrong - I'm all about upselling. But you always have to be prepared to recognize when enough is enough. Don't get greedy, and don't risk ...

Talking with E-junkie

Sunday, August 17th, 2008

I spent some time last week talking with Robin Kohli at E-junkie.com, the makers of E-junkie and Fat Free Cart. They're based in Tucson and have five people on staff. TheCartBlog: So tell me about E-junkie. E-junkie: Well, we're a small company operating in the e-Commerce space with three offerings: ...

Twittering strategies

Friday, August 15th, 2008

This post on effective Twittering was rich with linky goodness and excellent advice. Bottom line: write for the followers you want to have.