A wise man once advised t-shirt vendors to use attractive female models, not the hoagie-loving dudes who actually wear the shirts. This was a funny line, but is it truly good advice? GrokDotCom’s Anthony Garcia says that seeing female models when he selected Men’s 2XL as his size led to a confusing user experience.
“I would be interested to see what the bounce/exit rate would be on this page. I would bet a lot more than $50 that Threadless.com is bleeding guys on this listing page. I wonder how many guys are thinking they are in the wrong place.”
Perhaps a single size and gender appropriate model (even if CGI) followed by the usual community contributed photographs would be a better compromise.
