The Frictionary
Wednesday, December 31st, 2008Linda Bustos' great list of design elements that impede e-commerce.
Archive for the ‘Cart Design’ Category
Linda Bustos' great list of design elements that impede e-commerce.
Shaping the Product Information Page
Friday, November 14th, 2008Melissa Burdon (who I'm sure has very smooth legs) talks about what improving the likelihood of conversion based on her experience buying leg waxing strips. Thanks, Melissa!
Checkout button analysis
Saturday, October 4th, 2008A very interesting survey of checkout buttons from our friends in Vancouver, Canada.
The art of the cross-sell
Friday, October 3rd, 2008Elastic Path lets a guest poster discuss some cross selling strategies.
Finally, the intersection of alcohol and e-commerce
Sunday, August 24th, 2008Take a look at Buy Your Friend a Drink. Phase II suggestion: a "lap dance" checkbox. :)
CultCart
Thursday, July 3rd, 2008Looks like those wacky FLDS fellers have set up their own cart. One missing yet obviously required feature: quantity discounts. :)
Keep an eye on those icons
Monday, June 23rd, 2008So I booked a Choice Hotel room this weekend, and being a non-smoker, selected a non-smoking room, as identified by this icon: Except ... that wasn't the no-smoking icon. This is the no-smoking icon: Given the choice of millions of colors, why on earth would they reuse red? Why not, oh, ...
near e-commerce
Wednesday, February 27th, 2008If you don't have a shopping cart but are still using your website for marketing, elementfusion.com has some design principles for your site.
Top Ten E-Commerce Mistakes
Wednesday, February 13th, 2008An interesting list from AllBusiness.com. The usual suspects are mentioned; what caught my eye was the fact that they listed customer service as a key success indicator; this is the opposite of what I quoted ShoeMoney as saying last week (original post here). Who's right? I believe ...
Changing your cart’s look? Be sure to test
Tuesday, January 29th, 2008Brian Eisenberg's company wrote an article about Crutchfield's new left hand side call to action. They're not big fans ... and they're guessing it came to pass because of a lack of testing.
