AJAX in the catalog
Friday, May 30th, 2008CatalogSuccess.com talks about the judicious use of AJAX. He makes the critical point that you need to be sure to degrade gracefully (i.e. don't fall off the cliff if the user has JavaScript disabled).
Archive for the ‘Cart Features’ Category
CatalogSuccess.com talks about the judicious use of AJAX. He makes the critical point that you need to be sure to degrade gracefully (i.e. don't fall off the cliff if the user has JavaScript disabled).
e-haggling from fididel.com
Friday, May 9th, 2008e-Commerce website fididel.com has an interesting spin - it uses real humans in the haggling process instead of completely automating it. We'll see if this catches on.
Follow up on abandoned carts?
Sunday, February 24th, 2008There's some question as to whether cart owners should "follow up" with people who have registered and added items to their cart but failed to checkout. This shopper responds with a big fat no! (and a hilarious graphic to boot). My personal opinion is that since it's ...
What’s Free?
Friday, December 28th, 2007A recent thread on the Zen Cart forum dealt with newsletter services for small businesses. I use and recommend MailChimp for this purpose, because I think that on a price/performance basis they are unbeatable. One of the posters replied, "I think I'll use phpList because it's ...
Video Tours increase sales
Friday, December 7th, 2007This was an interesting post from Social Media Optimization. I wonder when video will be as standard as still images are now on shopping carts.
The Perfect Cart
Sunday, December 2nd, 2007The guys over at SoftwareProjects.com recently built a list of qualities that describe the perfect cart. I guess the only thing that surprised me was the preference for the hosted model - but it makes sense when you consider that respondents were merchants and not developers.
Using feedback to improve sales: the Return-O-Meter
Wednesday, October 24th, 2007A great idea from ShoeLine.com - the Return-O-Meter. When you're shopping for a shoe, you can quickly see not only how frequently the shoe was returned, but the reason for the return.
Conference call dull? Why not do some shopping!
Saturday, October 6th, 2007In a recent Ipsos survey, 12 million Americans fessed up to shopping online while listening to coworkers and clients drone away on a conference call. Lifehacker has posted a list of techniques to help people avoid zoning out during a call - but I'm more interested in encouraging and exploiting ...
Search Strategies
Thursday, October 4th, 2007This post from Ask MetaFilter discusses a few interesting search ideas that cart vendors are implementing. I've always been fond of the kind of progressive guided search that a lot of vendors implement using dropdown lists (or Ajax) - this seems to make discovery easier for people who either don't ...
NRF posts Favorite 50 e-Tailers
Wednesday, October 3rd, 2007Amazon.com tops the list. To no one’s surprise, Amazon – the world’s largest pure-play e-tailer – is in the top spot. During the course of its metamorphosis from discount online bookstore to a diverse Internet selling environment (and incubator not only for a startling number of micro-suppliers but of online marketing for ...
