Free shipping still important? Yep.
Thursday, September 4th, 2008Jason Billingsley of Elastic Path finds that people even search for it during the Christmas shopping season.
Archive for the ‘Pricing’ Category
Jason Billingsley of Elastic Path finds that people even search for it during the Christmas shopping season.
Are you nickel and diming them to death?
Monday, August 18th, 2008Seth Godin wisely points out that the quest for margin should never precede the quest for delighted customers. Now don't get me wrong - I'm all about upselling. But you always have to be prepared to recognize when enough is enough. Don't get greedy, and don't risk ...
Split testing on price
Saturday, June 21st, 2008Amazon does split testing on prices, but when you add an item to your basket, you get the lowest price. I'm sure the added software development and testing expense is more than met by customer goodwill gained (or ill-will avoided).
Jewelry shopping at Neiman Marcus
Tuesday, March 25th, 2008Last Christmas, the first price bracket at Neiman's for search by price was $0-$30,000. Seems like a reasonable range. :) It seems now they've dumped search by price and started using IBM's OmniFind offering, which is branded iphrase powered.
Chris Anderson on Free
Sunday, March 2nd, 2008We get a sneak peek at Chris Anderson's new book Free on wired.com. Free is a fact of life, and if you're a software developer like I am, you're competing with free. This is also true for other media and content developers - so instead of whining about ...
Forrester: Ship Free or Die
Tuesday, November 20th, 2007According to marketing mavens Forrester Research, 61 percent of online consumers said that they are more likely to shop online with a retailer that offers free shipping. The guys over at ...
Free Shipping
Saturday, October 13th, 2007Smart Money is talking up free shipping in their latest issue: Surveys suggests that many consumers are obsessed with free-shipping deals. "Fifteen percent off might be a better deal, but people prefer free shipping," says Dealnews.com CEO de Grandpre. The good news: It's getting easier to get ...
The Free Model
Saturday, October 13th, 2007Last week, I blogged about Radiohead's pay what you want release. I'd like to explore this idea a little more deeply. After one more reference to the idea of free music, I'd like to talk about free writing. Now it's not surprising that Scott Ginsberg (Nametag Guy) is enthusiastic about this: ...
Pay what you want
Wednesday, October 10th, 2007Today on NPR, Morning Edition had a story about indie band Radiohead, who are releasing their latest album on the Internet on a pay-what-you-want basis. Given that everyone is questioning the viability of the old model for music creation, will this be the new paradigm? The New York Times says ...
